Why the Best Salespeople Stopped Chasing Commissions with @JohnMBarrows
Top sales trainer John Barrows has trained the sales teams at Salesforce, LinkedIn, Google, and Amazon — and he’ll be the first to tell you that none of it matters if you don’t actually care.
A founder, keynote speaker, and creator of JB Sales, John goes deep on what’s really happening inside modern sales — the automation addiction, the AI illusion, and why sales professionals who lead with genuine human connection will be the ones who thrive in the years ahead.
We talk about why the golden age of tech sales is officially over, what it takes to outsell AI and automation, and the personal story that changed how John thinks about artificial intelligence, expertise, and the true cost of not asking the right questions.
In this episode, you’ll learn why authenticity in sales is no longer optional, how to use AI as a thinking partner without letting it replace your judgment, and what the data actually says about buyers who go rep-free — and regret it.
Tune in to Broadcast Your Authority to learn how the best salespeople in the business are staying human, staying sharp, and closing deals at a level no algorithm can replicate.
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About John Barrows:
John Barrows has over 25 years of experience in sales, including leading a startup to acquisition and training high-performing teams at companies such as Salesforce, LinkedIn, Google, Amazon, Box, Slack, and Okta. Through JB Sales, he focuses on practical sales execution — helping teams and individuals build strong fundamentals in prospecting, discovery, negotiation, and trust-building, then enhance those skills with AI. He offers programs like Filling the Funnel and Driving to Close, along with workshops, coaching, and resources designed to help organizations scale revenue effectively.
Connect with John Barrows:
Website: https://www.jbarrows.com
LinkedIn: https://www.linkedin.com/in/johnbarrows/
Instagram: https://www.instagram.com/johnmbarrows/
X: https://twitter.com/JohnMBarrows
TikTok: https://www.tiktok.com/@johnmbarrows
YouTube: https://www.youtube.com/@JohnMBarrows
About Broadcast Your Authority:
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